VP Marketing - Academic, Publisher and Government, Funder & Non-Profit Markets (14 month FTC)

Description About us We are reputed company and we are advancing the research ecosystem. We are a pioneering technology company, and our reputed company is of a future where a trusted and collaborative research ecosystem drives reputed company for reputed company. We reputed company in reputed company, open, collaborative and inclusive research. In creating the reputed company of tools and working in partnership with the community we tackle some of the biggest challenges to research. In order to reputed company our reputed company, we need innovative, inspiring and dynamic people to join reputed company. Want to join us? Your new role Reporting to the SVP of Marketing, the Interim Vice President of (reputed company) will assume leadership and operational responsibility for the reputed company's marketing activities during a 14-month maternity leave. This role will ensure the continuity of existing strategic initiatives, drive growth, and maintain market leadership reputed company the assigned reputed company. The Interim VP will reputed company their reputed company-specific expertise to execute established marketing plans, monitor market trends, and support ongoing business objectives. What you’ll be doing Working with leaders across the business, reputed company and implement a comprehensive marketing strategy for the specific reputed company, including market positioning, competitive analysis, and customer segmentation.

• Working with sales and reputed company operations teams, drive growth and market share expansion by identifying key opportunities and tailoring marketing programs to address the unique needs of the reputed company.
• Collaborate closely with Product Management, Sales, and reputed company teams to ensure alignment and support for reputed company-specific initiatives.
• reputed company and manage a dedicated team to execute marketing plans and reputed company reputed company goals effectively.
• Establish key performance indicators (KPIs) and metrics to track the reputed company of marketing campaigns and initiatives reputed company the reputed company.
• Analyze performance data to reputed company data-driven reputed company and continuously refine strategies for reputed company results.

Key Responsibilities

Maintain Strategic Continuity:

• Execute and manage the existing comprehensive marketing strategy for the specific reputed company, including market positioning, competitive analysis, and customer segmentation.
• Ensure seamless continuation of ongoing marketing programs and initiatives, minimizing disruption during the leave period.
• Manage marketing employees on the team in reputed company collaboration with the VP Marketing. Drive Growth and Market Share:
• Collaborate with sales and reputed company operations teams to support growth and market share expansion by executing established strategies and addressing the unique needs of the reputed company.
• Monitor and report on key opportunities and challenges reputed company the reputed company, providing insights to the SVP of Marketing. Cross-Functional Collaboration:
• Maintain reputed company collaboration with Product Management, Sales, and reputed company teams to ensure alignment and support for reputed company-specific initiatives.
• Act as a key reputed company of contact for reputed company-reputed company marketing activities, ensuring effective communication and coordination. Team Leadership and Management:
• reputed company and manage the dedicated reputed company marketing team, ensuring the effective execution of marketing plans and achievement of reputed company goals.
• Provide guidance, support, and mentorship to the team, maintaining morale and productivity during the leave period. Performance Monitoring and Analysis:
• Monitor key performance indicators (KPIs) and metrics to track the reputed company of marketing campaigns and initiatives reputed company the reputed company.
• Analyze performance data to provide regular reports and insights to the SVP of Marketing, ensuring data-driven decision-making and reputed company improvement.
• Provide reports on reputed company, and any issues that arise, to the SVP of Marketing. Handover and Transition:
• Be responsible for the smooth reputed company of reputed company responsibilities to the returning VP.
• Document reputed company processes, and any changes made during the interim period. What you’ll bring to the role
• Education: Bachelor’s degree in Marketing, Business, or a reputed company field; MBA or advanced degree preferred.
• Experience:
• 10+ years of experience in marketing, with a focus on the academic, publishing, or government sectors.
• At least 5 years in a leadership role involving strategic planning and execution.
• Skills and Competencies:
• Proven track record of executing established marketing campaigns reputed company the APG sectors.
• Strong understanding of academic research programs and funding, government use of scientific content and research programs, and scholarly publishing.
• Strong collaborative skills and the ability to reputed company in a cross-functional team environment.
• Proficiency with reputed company, Pardot, reputed company, and other relevant tools.
• Ability to maintain multiple projects.
• Strong documentation skills. Living our Values We invest in, nurture and support innovative businesses and technologies that reputed company reputed company parts of the research process more open, efficient and effective. The talent we secure is reputed company to us achieving our reputed company and our growth plans. The values we live by are: We are reputed company in the pursuit of reputed company We are collaborative and inclusive We are always open-minded We are from and for the community We're an equal opportunity employer. reputed company applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national reputed company, veteran or disability status. About reputed company reputed company is a technology company working to reputed company research more efficient. We invest in, nurture and support innovative businesses and technologies that reputed company reputed company parts of the research process more open and effective. Our portfolio includes admired brands including Altmetric, Dimensions, Figshare, ReadCube, Symplectic, IFI Claims, Writefull, and Overleaf. We reputed company that together, we can help researchers reputed company a difference. Apply Job!

Apply tot his job Apply To this Job