Market Research Analyst, Entertainment, Gaming & Tech
National Research Group is a leading global insights and strategy firm that provides fresh insights to spark new ideas in entertainment, technology, lifestyle, sports, and gaming. They are seeking passionate and motivated individuals to join their Client Services team as Research Analysts, where they will support all phases of research projects and translate data into actionable insights.
Responsibilities
- Support all phases of quantitative and qualitative research projects, including research design, questionnaire and discussion guide development, data analysis and storytelling
- Thoughtfully leverage AI tools, such as ChatGPT, Gemini, Claude, among other emerging platforms, to streamline workflows, unlock new ways of thinking and elevate the quality and impact of our work
- Help drive quality control processes at each step of the research lifecycle, from checking survey programming logic, questionnaire proofing, number checking and proofing reports and presentations for accuracy
- Translate data into clear, actionable insights and recommendations through visual, creative and story-driven reports
- Partner with internal and external operations teams (programming, fieldwork, facilities, moderators, data processing) to drive projects forward on stringent timelines
- Assist with translating data into clear, actionable insights and recommendations through highly visual, creative and story-driven presentations
Skills
- You have (or are about to graduate with) a B.A./B.S. degree in areas such as Social Sciences, Psychology, Business, Marketing, Market Research, Statistics, Economics or a related field
- Enthusiasm for adopting AI tools to optimize workflows, paired with the strong judgement and critical thinking needed to validate AI outputs
- You are genuinely interested in seeking information on the 'whys,' always digging for more information to understand what makes consumers tick
- You're comfortable working with structured and unstructured data to identify trends, uncover insights, and tell a clear story
- You know how to connect the dots and turn complex research findings into clear, compelling narratives
- A passion or desire to learn about entertainment, technology, gaming, sports and/or lifestyle sectors
- Internally-motivated who continuously strives to get things done well, regardless of challenges encountered
- You have excellent written and verbal communication skills and are able to communicate clearly and succinctly
- You notice when font sizes change unexpectedly or a proper noun isn't capitalized
- You are a natural problem solver
- Successfully manages time and multiple competing priorities to ensure deadlines are always met
- Team player who works collaboratively and harmoniously within a team and across teams
- Prior internship or work experience in market research or consumer insights is a plus, but not required
- Experience visualizing data in tools such as Excel, PowerPoint, Google Docs, and Google Slides is preferred
- Familiarity with statistical packages such as SPSS or Q is a plus
- Exposure to techniques such as statistical significance testing, correlation analysis, multivariate analysis, cluster/segmentation analysis, conjoint analysis, or discrete choice modeling
Benefits
- Flexible/Remote work with optional usage of our great offices in Playa Vista or New York
- Unlimited PTO, volunteer days and a generous number of recharge days including a full office closure during the week of Christmas and New Year’s
- Medical, Dental, and Vision Insurance Plans
- 401K with company match
- Generous paid Parental Leave
- Regular performance evaluations with opportunities for promotions and merit increases
- Educational and training reimbursement plan and other training and professional development opportunities
- Employee perks program (includes discounts on travel, hotels, cars, fitness, movie tickets and more)
- Resources available for mental health, inclusive care and family building
- NRGratitude – our company-wide employee recognition program
- Regular team/company events and activities including annual summer and holiday parties
- Pet friendly headquarters and pet insurance options
Company Overview
Company H1B Sponsorship