[Remote] Media Planner

Note: The job is a remote job and is open to candidates in USA. Real Chemistry is a global agency committed to transforming healthcare through innovative communications and marketing strategies. The Media Planner will be responsible for developing and executing media campaigns across various platforms, collaborating with internal teams and external partners to achieve brand goals.

Responsibilities

• Develop and execute media plans (including but not limited to video, social, display, audio, email, print, out of home)
• Draft and issue RFPs to partners
• Vet vendor proposals, lead vendor Q&A, negotiate online media placement and pricing with vendors
• Assist with development of client presentation materials and presenting to clients
• Create, send, and maintain vendor insertion orders / contracts
• Create and maintain creative spec sheets; liaise with creative agency as needed
• Code (UTMs), upload, and traffic campaigns
• Deliver on reporting needs, including but not limited to data compilation and QA and data analysis and insight development
• Optimize media placements – recommend strategic and tactical changes to maximize campaign performance
• Manage media budgets including client and publisher invoicing, monthly and annual billing reconciliation, and building campaigns in Mediaocean/Prisma
• Develop POVs on emerging media opportunities and trends
• Maintain media publisher relationships and seek out new media opportunities
• Research and compile competitive and media landscape data
• Train Assistant Media Planners

Skills

• BS/BA required
• Minimum one year of digital media planning experience required
• Genuine interest in advertising and the health and wellness industry
• Strong knowledge of activating digital media campaigns (e.g., trafficking, optimizations, pacing, building media plans, and billing)
• Experience drafting and issuing RFPs, leading Q&A, and negotiating with vendors
• Experience working within media and research tools, including Mediaocean/Prisma, Google Campaign Manager (GCM), comScore, Kantar, Google Analytics, etc
• Strong understanding of Microsoft tools (Excel, including pivot tables, Power Point, Outlook)
• Demonstrates leadership skills, takes initiative, is proactive and self-motivated
• Client service oriented
• Strong interpersonal skills and team-player attitude
• Strong problem-solving and critical thinking skills
• Strong math skills
• Strong communication skills, verbal & written
• Excellent organizational and time management capabilities
• Strict attention to detail, accuracy, and deadlines
• Committed to working in a diverse and inclusive environment and upholding GTO's mission, vision, and values
• Marketing/Advertising concentration preferred
• Pharmaceutical or Health/Wellness experience a plus

Benefits

• Offices in our key markets with free snacks to keep you running all day long
• Generous holiday and paid time off
• Options for private medical, dental, and vison plans
• Support in saving for the future
• Mental wellness coaching and support
• Access to more than 13,000 online classes with LinkedIn Learning
• Working with Real HART: Since the pandemic, we have adapted to how our people told us they want to work. We have office locations in cities in the US, UK, and Europe with many employees and clients that serve as hubs where and when they need us.For employees who are within an hour of one of our offices, we expect attendance in the office two days per week, either at a Real Chemistry office or onsite with clients. We are also actively opening new office locations, so if one opens near you, our Real HART policy will apply. We are not looking for attendance for the sake of attendance but believe that the opportunity to coordinate in-office team meetings, 1:1 meetings with managers, taking advantage of on-site learning, and connecting with client partners is a critical to delivering on our purpose of making healthcare what it should be.Outside of these offices, we have regions, where people work remotely but come together quarterly for collaboration, culture and learning opportunities. We call this our Real Hybrid and Regional Teams (Real HART) approach. Real Chemistry believes we are best together – and our workplace strategy fosters connection and collaboration in person – but also supports flexibility for our people.

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